"Your instinct tells you it is something"
What is the subtlety of this heart that TEMPYO SETTA feels?
It proves that the hearts that people in the Tenpyo era feel beautiful are passed down to somewhere in the hearts of modern people.
At the intersection where the emotions of the heart that occur naturally, the treasures of Shosoin that have been protected to be inherited, and the traditional craftsmanship meet,
"DESIGN SETTA SANGO" --TEMPYO "exists.
PRODUCTS
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Shikkoku -A delicate pattern that shines in the jet-black SETTA, like the Big Dipper floating in the dark night. It has a depth that stirs the imagination.
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Ifu -With its overwhelming presence and gorgeousness, SETTA gives the wearer a dignified style. The one and only footwear.
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Konpeki -The deep azure is like the sea and also like the sky.
The dignified appearance is beautiful, and I am fascinated by the dark blue color that has a Japanese charm.
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Nagi -The Tempyo pattern is clearly projected on the quiet surface of the water.
Refreshing, light and cool. It creates a calm day from your feet.
Shikkoku -A delicate pattern that shines in the jet-black SETTA, like the Big Dipper floating in the dark night. It has a depth that stirs the imagination.
Ifu -With its overwhelming presence and gorgeousness, SETTA gives the wearer a dignified style. The one and only footwear.
Konpeki -The deep azure is like the sea and also like the sky.
The dignified appearance is beautiful, and I am fascinated by the dark blue color that has a Japanese charm.
Nagi -The Tempyo pattern is clearly projected on the quiet surface of the water.
Refreshing, light and cool. It creates a calm day from your feet.
TEMPYO PATTERN
TEMPYO pattern
With flowers and birds as motifs, the movement of the heart that feels naturally in them is strongly engraved in the instinct of us modern people.
TEMPYO SETTA is as fascinating as the one flower in front of you.
Mission to handle TEMPYO SETTA
I can think of the tremendous work of keeping it for 1300 years.
The "pride of Nara" that emerges there.
The word Nara = conservative is often used, but behind the word is the constant effort, patience and passion for treasure.
The patience and passion of our ancestors is proud of being a citizen of Nara prefecture.
We believe that it is our mission to commercialize the charm of the Tempyo pattern and spread it widely.
"Extreme comfort"
DESIGN SETTA SANGO's setta is made with advanced technology and labor by craftsmen so that only one pair can be produced over the time it takes to make 10 pairs of conventional setta.
Comfortable comfort that doesn't hurt your feet
"Hanao" The shape is rounded and thick. The cushion material and cotton have a four-layer structure that fits the shape of the wearer's foot. This technique can only be done by skilled hanao craftsmen in Sango Town.
"Cushioning of the bottom"
The heavenly part consists of 3 layers including cushioning material, which is fluffy and reduces pain in the soles of the feet.
Furthermore, the EVA material of the midsole has excellent shock absorption and reduces the burden on the knee.
The TR material of the outsole is light and non-slip, and can be worn indoors.
When going out, it is strong against asphalt and adopts a friction degree that does not damage the indoor flooring.
It is characterized by its high design and strength.
"The sole is high and the silhouette is beautiful"
For sole processing, the technology of the processed bottom, which is rare in Japan, is utilized by craftsmen in Gose City, Nara Prefecture.
By using a blade with a special coating for cutting after punching, a smooth, highly accurate and beautiful form has been realized.
"I want to bring footwear with a hanao back to modern everyday life"
In 2013, a project started by only four people in a small country town in a corner of Nara.
That is the beginning of DESIGN SETTA SANGO.
The traditional image of wearing Japanese clothes is "difficult to walk and hurt" "things to wear when wearing kimono or yukata"
Overturning that, redesigned as a completely new footwear that takes root in a part of daily life And I will send it.
That is the beginning of DESIGN SETTA SANGO.
The traditional image of wearing Japanese clothes is "difficult to walk and hurt" "things to wear when wearing kimono or yukata"
Overturning that, redesigned as a completely new footwear that takes root in a part of daily life And I will send it.
Two pillars of comfort and design
By enhancing "design", we would like to be " fashion items that consumers want " instead of "preserved traditional crafts".
I want it from cute! I want to wear it because it's fashionable!
We are passionate about creating products that you can feel at a glance. We will develop the technology of the setta craftsmen in Sango Town, which has been cultivated over a long period of time, from a local industry to a regional brand with new ideas and transmission power.
DESIGN SETTA SANGO Co., Ltd.
Project member
Representative producer Setta designer / Kazuhiko Hoshida
Setta craftsman / Takao Shibasaki
Setta craftsman / Aya Shibasaki
Press / Photo / Junko Hoshida p>
Shibasaki Takako / setta craftsperson
Shibasaki Aya / setta craftsperson
Hoshida Junko / press photographer
Until TEMPYO SETTA is made
In 2013, the setta made as a prototype of DESIGN SETTA SANGO was colorful and cute using European vintage fabric for the thong. We started by designing unused overseas vintage fabrics such as aprons and curtains more than 50 years ago by reborn and regenerating them by traditional Japanese industries, giving value to old ones.
Eventually, we created a series of collaborations with Japanese textile designers and artists, and collaborations with local industries such as Omi's hemp, expanding the range to simple, cool, and natural designs.
It wasn't a setta as a "souvenir of Nara", but a desire to be independent as a brand. I wanted to break away from the traditional industry that should be protected and to be a fashion item that is sought after.
The goal was to receive orders from 47 prefectures from our online store.
We were able to achieve that goal by receiving an order from a person from Okinawa Prefecture in 2020.
With this as a break, we will finally create a made in NARA setter that only we can do with our own design, Nara, which is our origin.
I started the project.
The patterns that have been carefully handed down from person to person dating back to the Nara period are sophisticated and highly versatile. Haruka-san, Honke Kikuya-san, Ikuri-san, etc., who are well-established representatives of Nara, are also used, and we can see them on a daily basis.
In order to express the gorgeous city culture of the design with a deeper history, I thought that it would be most appropriate to embroider the pattern instead of printing it on the fabric.
When I asked Mr. Harada, the president of the embroidery company "Stitch Works" in Yamatotakada City, who had been interacting with me for a long time, to embroider the Tenpei pattern on his nose, he would be happy to cooperate. From here, trial and error for product development began.
The protagonist of Setta is the hanao.
I didn't dare to embroider the whole thing, but expressed the beauty of Japan with "the beauty of the margins".
Of course, it wasn't going well from the beginning. In embroidery, the needle of the sewing machine broke many times and the thread broke. When tailoring the hanao, the embroidery did not come to the desired position due to the stretch of the fabric such as twisting, and while adjusting the embroidery position, the thickness of the fabric, and the condition of the glue many times, the trial production was repeated for 2 years. It was completed over time.
The fabric woven for DESIGN SETTA SANGO to improve the durability of the black fabric, which has been a long-standing issue, is made by randomly weaving processed yarn made by twisting two yarns and irregular nylon yarn. It is a dobby weave that is woven over time on a rare loom over 50 years ago.While having the strength of nylon, it expresses a glossy texture that shows its expression with a fluffy touch and angle, and it also has elasticity, so it is an excellent item that is also suitable for heavenly winding.
DESIGN SETTA SANGO's original sole, which is characterized by its ease of walking and beautiful form.
A craftsman in Gose City, Nara Prefecture, has adopted a technology called a processed bottom, which is rare in Japan. After die-cutting, a specially coated blade is used to manually grind and finish the sole, creating a smooth and carefully selected sole.
In this way, many companies and craftsmen put their skills and thoughts into Nara's proud setter.
We hope that you will actually experience the history and beauty of Nara, as well as the comfort of wearing it with technology.
DESIGN SETTA SANGO Co., Ltd.
Representative Kazuhiko Hoshida
SPECIAL NOTES
"Exhibitor"
Milano Design Week (Milan, Italy)
J + B design (New York, USA)
Beijing International Gardening Expo (Beijing, China)
MeTRO MEETs JAPAN (Singapore)
Others, Tokyo, Osaka Many domestic exhibitions centered on
"Awards"
Hanayaka Kansai Selection Nara Representative
Nanto Bank 7th Success Road Grand Prize
Ikeda Senshu Bank 21st New Business Grant Excellence Award
Nara Chuo Shinkin Bank 13th Good Support Silver Award
HISTORY
History
-
2013
・ CAFE FUNCHANA will hold an event with Wabi-Sabi to introduce the local industry of Sango-cho, setta and sandals.
The event name is "DESIGN SETTA SANGO".
It is talked about that the footwear of the hanao is arranged in a modern style and it is easy to match with casual clothes (planned quantity sold out).
・ We have developed a series that uses vintage fabrics from various European countries for the hanao.
-
2014
・ Developed with original items for all products as a joint brand "DESIGN SETTA SANGO" between CAFE FUNCHANA and Wabi-Sabi.
・ DESIGN SETTA SANGO vol.02 will be held for 2 weeks (planned sold out).
-
2015
・ Introduced as "Next Nara Mono" at the joint exhibition " rooms (Yoyogi Gymnasium, Tokyo)" for buyers and press.
・ DESIGN SETTA SANGO vol.03 will be held for 3 weeks (planned sold out).
・ Introduced twice in NHK Kansai Area News.
・ Introduced on Nara TV and the information program "Yudoki!".
・ Selected for " The wonder500 " by open call for participants.
Under the Cool Japan policy led by the Ministry of Economy, Trade and Industry, a project to discover "excellent local products that Japan should be proud of, which are not widely known in the world" and convey them overseas. It will be exhibited mainly in Europe and the United States.
・ Incorporated as DESIGN SETTA SANGO Co., Ltd.
-
2016
-Changed the sole part to the original design.
・ A series of collaborations with Japanese textile designers and embroidery artists has been developed.
DESIGN SETTA SANGO vol.04 was held at
, Nara, Sango-cho CAFE FUNCHANA .
・ Tokyo ・ Omotesando coto mono michi @ TOKYO (Koto Mono Michi) special exhibition.
・ Tokyo ・ Shinjuku Odakyu Department Store Shinjuku store at / 7o (Atelier Nanamaru) for a limited time sale
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time.
・ Kyoto / Kawaramachi Takashimaya Kyoto store for a limited time.
・ Opened at the contemporary craft fair " Chinyuisodategusa " in Yamatokoriyama, Nara.
・ Opening an online store http://designsetta.jp/online_store
・ Introduced in the national edition of the Yomiuri Shimbun.
・ Fukuoka ・ Participated in a collaborative textile designer / makumo exhibition at gallery QUONA .
Participated in a collaboration textile designer / admi exhibition at
, Oita, Beppu spica .
・ Exhibited at Singapore MeTRO MEETs JAPAN
・ Introduced on TBS TV "Wazabito"
・ Published in d design travel NARA
・ Exhibited at Kansai International Airport ・ Kansai Industrial Tourism Expo
-
2017
・ Milan, Italy Exhibited at Milan Salone JAPAN DESIGN WEEK
・ Taiwan ・ Taipei Exhibited at the supple Kansai Selection Taipei
・ Announced a local industry collaboration setter with Shiga Prefecture and Omi Jofu
・ Press release in Aisyo-cho, Shiga (Asahi, Yomiuri, Chunichi, Kyoto, Mainichi, Sankei)
・ Introduced in Nara Prefecture Newsletter
・ Introduced in FM Tokyo "Mirai Encyclopedia"
・ Started selling at d47 design travel store in Shibuya, Tokyo
・ Limited time sale at Atre Ebisu, Tokyo
・ Tokyo ・ Shinjuku Odakyu Department Store Shinjuku store at / 7o (Atelier Nanamaru) for a limited time sale
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time
・ Sold for a limited time at Nakameguro Tsutaya Bookstore in Tokyo
・ Introduced at the Tenpyo Festival in Heijokyo, Nara
・ Introduced on Kansai TV "Charapara!"
・ Introduced to KCN TV K Para NAXT
・ Introduced on the website "Naragurashi"
・ Introduced in NHK Nara "Nara Navi"
・ Introduced at NHK "Gurutto Kansai Ohirumae"
・ Introduced on the website "Rinosta"
・ Introduced in JR Central "I am TRIP"
・ UCC collaboration setter exhibited at Kobe Coffee Museum
・ Introduced on Nara TV's "Koku at Care"
-
2018
・ Milan, Italy Exhibited at Milan Salone JAPAN DESIGN WEEK
・ Started test sales at J + B DESIGN in New York, USA
・ Sango-cho hometown tax refunds start to be used
・ Sold for a limited time at DMOARTS in Umeda, Osaka
・ Sold for a limited time at Hankyu Department Store Umeda Main Store in Osaka
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time
・ Limited time sale at Kyoto mumokuteki
・ Koryo-cho Yamaya collaboration announced his setter socks
・ Introduced in the Asahi Shimbun
・ Introduced in the overseas edition of the Asahi Shimbun
・ Introduced in the Mainichi Shimbun
・ Introduced in Futami Shobo's "Waku Waku Hokkori Twenty-four Solar Term Encyclopedia"
・ Introduced on Nara TV "Nara Friday 9"
-
2019
・ Holding a charter order reception at Kagurazaka Gallery Flask in Tokyo
・ Introduced by Kyodo News
・ Exhibited at Tokyo Gift Show at Tokyo Big Sight
・ Soccer Nara Club sponsor cooperation started
・ Introduced in the magazine "pumpkin"
・ Exhibited at Manhattan Homeless Kotani Solo Exhibition in New York, USA
・ Exhibited at the Japanese government booth at the Beijing International Horticultural Expo in Beijing, China
・ Tokyo ・ Omotesando Daily dance and live performances are held on the street in front of Yakuzen
・ Limited time sale at dotcom space Tokyo in Harajuku, Tokyo
・ Introduced in "Japanese miscellaneous goods that color Japanese life" by Tomoko Kimino
-
2020
・ Introduced at NHK "Asaichi"
・ Introduced at Takarajimasha "GLOW"
・ Introduced in the magazine "mina"
・ Introduced on TBS TV "Nara Mysterious Travel Picture Book"
・ Sold for a limited time at Nara Tsutaya Bookstore
・ Sold for a limited time at Seibu Ikebukuro Main Store in Ikebukuro, Tokyo
・ Sold for a limited time at Sogo Yokohama, Kanagawa
・ Sold for a limited time at Sogo Omiya, Saitama
・ Fukui Seibu Fukui for a limited time sale
-
2021
・ Nanto Bank 7th Success Road Grand Prize
・ The Senshu Ikeda Bank 21st New Business Grant Excellence Award
・ Nara Chuo Shinkin Bank 13th Good Support Silver Award
・ Introduced at FM802 "THE NAKAJIMAHIROTOSHOW RADIO MASTERS"
-
2013
・ CAFE FUNCHANA will hold an event with Wabi-Sabi to introduce the local industry of Sango-cho, setta and sandals.
The event name is "DESIGN SETTA SANGO".
It is talked about that the footwear of the hanao is arranged in a modern style and it is easy to match with casual clothes (planned quantity sold out).・ We have developed a series that uses vintage fabrics from various European countries for the hanao.
-
2014
・ Developed with original items for all products as a joint brand "DESIGN SETTA SANGO" between CAFE FUNCHANA and Wabi-Sabi.
・ DESIGN SETTA SANGO vol.02 will be held for 2 weeks (planned sold out).
-
2015
・ Introduced as "Next Nara Mono" at the joint exhibition " rooms (Yoyogi Gymnasium, Tokyo)" for buyers and press.
・ DESIGN SETTA SANGO vol.03 will be held for 3 weeks (planned sold out).
・ Introduced twice in NHK Kansai Area News.
・ Introduced on Nara TV and the information program "Yudoki!".
・ Selected for " The wonder500 " by open call for participants.
Under the Cool Japan policy led by the Ministry of Economy, Trade and Industry, a project to discover "excellent local products that Japan should be proud of, which are not widely known in the world" and convey them overseas. It will be exhibited mainly in Europe and the United States.・ Incorporated as DESIGN SETTA SANGO Co., Ltd.
-
2016
-Changed the sole part to the original design.
・ A series of collaborations with Japanese textile designers and embroidery artists has been developed. DESIGN SETTA SANGO vol.04 was held at
, Nara, Sango-cho CAFE FUNCHANA .
・ Tokyo ・ Omotesando coto mono michi @ TOKYO (Koto Mono Michi) special exhibition.
・ Tokyo ・ Shinjuku Odakyu Department Store Shinjuku store at / 7o (Atelier Nanamaru) for a limited time sale
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time.
・ Kyoto / Kawaramachi Takashimaya Kyoto store for a limited time.
・ Opened at the contemporary craft fair " Chinyuisodategusa " in Yamatokoriyama, Nara.
・ Opening an online store http://designsetta.jp/online_store
・ Introduced in the national edition of the Yomiuri Shimbun.
・ Fukuoka ・ Participated in a collaborative textile designer / makumo exhibition at gallery QUONA . Participated in a collaboration textile designer / admi exhibition at
, Oita, Beppu spica .
・ Exhibited at Singapore MeTRO MEETs JAPAN
・ Introduced on TBS TV "Wazabito"
・ Published in d design travel NARA
・ Exhibited at Kansai International Airport ・ Kansai Industrial Tourism Expo
-
2017
・ Milan, Italy Exhibited at Milan Salone JAPAN DESIGN WEEK
・ Taiwan ・ Taipei Exhibited at the supple Kansai Selection Taipei
・ Announced a local industry collaboration setter with Shiga Prefecture and Omi Jofu
・ Press release in Aisyo-cho, Shiga (Asahi, Yomiuri, Chunichi, Kyoto, Mainichi, Sankei)
・ Introduced in Nara Prefecture Newsletter
・ Introduced in FM Tokyo "Mirai Encyclopedia"
・ Started selling at d47 design travel store in Shibuya, Tokyo
・ Limited time sale at Atre Ebisu, Tokyo
・ Tokyo ・ Shinjuku Odakyu Department Store Shinjuku store at / 7o (Atelier Nanamaru) for a limited time sale
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time
・ Sold for a limited time at Nakameguro Tsutaya Bookstore in Tokyo
・ Introduced at the Tenpyo Festival in Heijokyo, Nara
・ Introduced on Kansai TV "Charapara!"
・ Introduced to KCN TV K Para NAXT
・ Introduced on the website "Naragurashi"
・ Introduced in NHK Nara "Nara Navi"
・ Introduced at NHK "Gurutto Kansai Ohirumae"
・ Introduced on the website "Rinosta"
・ Introduced in JR Central "I am TRIP"
・ UCC collaboration setter exhibited at Kobe Coffee Museum
・ Introduced on Nara TV's "Koku at Care"
-
2018
・ Milan, Italy Exhibited at Milan Salone JAPAN DESIGN WEEK
・ Started test sales at J + B DESIGN in New York, USA
・ Sango-cho hometown tax refunds start to be used
・ Sold for a limited time at DMOARTS in Umeda, Osaka
・ Sold for a limited time at Hankyu Department Store Umeda Main Store in Osaka
・ Osaka ・ Hirakata Tsutaya Bookstore Hirakata T-SITE for a limited time
・ Limited time sale at Kyoto mumokuteki
・ Koryo-cho Yamaya collaboration announced his setter socks
・ Introduced in the Asahi Shimbun
・ Introduced in the overseas edition of the Asahi Shimbun
・ Introduced in the Mainichi Shimbun
・ Introduced in Futami Shobo's "Waku Waku Hokkori Twenty-four Solar Term Encyclopedia"
・ Introduced on Nara TV "Nara Friday 9"
-
2019
・ Holding a charter order reception at Kagurazaka Gallery Flask in Tokyo
・ Introduced by Kyodo News
・ Exhibited at Tokyo Gift Show at Tokyo Big Sight
・ Soccer Nara Club sponsor cooperation started
・ Introduced in the magazine "pumpkin"
・ Exhibited at Manhattan Homeless Kotani Solo Exhibition in New York, USA
・ Exhibited at the Japanese government booth at the Beijing International Horticultural Expo in Beijing, China
・ Tokyo ・ Omotesando Daily dance and live performances are held on the street in front of Yakuzen
・ Limited time sale at dotcom space Tokyo in Harajuku, Tokyo
・ Introduced in "Japanese miscellaneous goods that color Japanese life" by Tomoko Kimino
-
2020
・ Introduced at NHK "Asaichi"
・ Introduced at Takarajimasha "GLOW"
・ Introduced in the magazine "mina"
・ Introduced on TBS TV "Nara Mysterious Travel Picture Book"
・ Sold for a limited time at Nara Tsutaya Bookstore
・ Sold for a limited time at Seibu Ikebukuro Main Store in Ikebukuro, Tokyo
・ Sold for a limited time at Sogo Yokohama, Kanagawa
・ Sold for a limited time at Sogo Omiya, Saitama
・ Fukui Seibu Fukui for a limited time sale
-
2021
・ Nanto Bank 7th Success Road Grand Prize
・ The Senshu Ikeda Bank 21st New Business Grant Excellence Award
・ Nara Chuo Shinkin Bank 13th Good Support Silver Award
・ Introduced at FM802 "THE NAKAJIMAHIROTOSHOW RADIO MASTERS"